With the proliferation of information and ‘free’ advice widely available you might well ask why should I pay a financial adviser. How will he or she add value to your financial decisions?
We work with lots of business owners and they’re busy people, making lots of decisions and in control of their own destiny.
They’re smart, savvy and successful. And they’re completely capable of managing their own finances.
Yet they choose to pay us to advise them and work with them on an ongoing basis. Why is that?
The answer is not what you might think.
Most people assume the role of a financial adviser is to take their money and invest it for them. To set up plans and policies, advise them on retirement and tax planning. To answer tricky financial questions.
And yes, that’s true, but where is the real value added?
It’s having an expert on hand who can provide a check and balance to your decisions.
And having someone who will give you a frank opinion, especially when you’re in danger of getting distracted and influenced by your emotions.
The real value is being able to hack into (in our case anyway) 25 years’ experience, saving your valuable time and energy.
We all face temptations, emotional responses, nagging doubts and distractions at every point along the financial journey. Usually they’re from stories that we’ve read or heard. Most of these are harmful to our long-term plan and returns.
They also create financial anxiety and stress, including FOMO (fear of missing out).
We believe that every business owner deserves someone who’s looking out for them.
(Because most of the time they’re looking out for everyone else).
You, your life and your family genuinely interests a good financial adviser or planner. They’ll get to know your situation well enough to help save you from getting distracted by the ‘shiny’ things.
A good financial adviser will nudge and help keep you on the right path towards meeting your financial goals.
And for most business owners who are desperately trying to find more time in their already full day, there’s a very big bonus…
We save you time.
Time you can spend on marketing your business, or with your family or on the golf course.
Do you really want to spend hours searching the internet for the answer to a question about pension contributions, or ISAs or tax? Or working out what forms you need to fill in to get something done?
Our clients certainly have better things to do with their spare time. Don’t you?